Wednesday, 20 January 2021

Stripes rug collection by NJRD

Stripes rugs collection by NJRD

Dezeen Showroom: Stripes is a graphic wool rug collection created by Swedish design duo Bernadotte & Kylberg for their lifestyle brand NJRD.

As its name would suggest, Stripes features bands of contrasting colour arranged in geometric patterns that were informed by Scandinavian minimalism and cubism.

Stripes rugs collection by NJRD
The collection is made of wool

"Besides the clear-cut lines, we have taken two paths in terms of the colour palette. One is a more stark, graphic profile in black, white and grey, and the other – just as graphic – but with distinct, warm elements of colour," said Bernadotte & Kylberg.

"We strive to create tactile, visual experiences, which is why the rugs come both woven and tufted, and the throws are a jacquard weave with a distinct back and front side."

Stripes rugs collection by NJRD
Stripes rugs are available as both woven and tufted

The Stripes rug collection is made from 100 per cent New Zealand wool.

NJRD is a new lifestyle brand, co-founded by design duo Bernadotte & Kylberg and the Scandinavian online shop NordicNest. Carl Philip Bernadotte, a Swedish prince, is one half of Bernadotte & Kylberg, along with Oscar Kylberg.

Product: Stripes
Designer: Bernadotte & Kylberg
Brand: NJRD
Contact: sanna.westin@grandrelations.com

About Dezeen Showroom: Dezeen Showroom offers an affordable space for brands to launch new products and showcase their designers and projects to Dezeen's huge global audience. For more details email showroom@dezeen.com.

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